The CoinsPaid Media team wraps up the year with a traditional year-end recap. Dear readers, here are the most notable accomplishments and projects we’ll remember from 2023.
Content
In 2023, the content team achieved results to be proud of, attracting more than 1 million unique users to the website, with approximately 15% of them becoming our regular audience.
Throughout the year, the team published 135 articles and longreads, 740 news stories, 70 event notes, 40 different videos, and one season of a podcast.
CP Media collaborated with two dozen major Web3 brands, including Binance, SiGMA, Bitget, and others.
Over the course of the year, CoinsPaid Media increased daily organic search visibility on Google, averaging more than 600% over the previous year’s peak. Monthly organic traffic from Google is up 656% in November 2023 compared to November 2022.
As a brand media, we attracted over 11,000 unique, targeted users to pages with news and articles about the CoinsPaid ecosystem.
Academy
Our regular readers know that the Academy section goes far beyond the website. Not only do we provide comprehensive and useful articles for all levels of industry knowledge, but we also produce educational courses, YouTube video series, and even host educational webinars.
Our basic course Enter to Crypto | Starter Edition, available on Udemy, was completed by 1,970 students. Cryptocurrency Academy by CoinsPaid | Basic Course was completed by 1,161 students. In 2023, we created and released a specialized course for industry peers called TikTok Marketing for Crypto, FinTech, and Web3.
We made short lessons on topics that are essential to know and understand in crypto and blockchain, with over 5,000 people watching them on YouTube in a few months of regular publishing.
Design and Video
CP Media carried out a major redesign this year. We rebranded the website, including the logo, brand book, guidelines, video presets, and all pages, based on feedback, analytics, and market trends.
In the summer, the design team tried their hand at a new project — the NFT collection. Invited artists from the United States, Israel, and the United Arab Emirates took part in the creation of the NFTs. You can read more about the collection in this piece. The collection was presented at the CoinsPaid booth at the iGB event in Amsterdam.
Our YouTube was updated with new videos and series. For example, AI in Action is our short video series where we test different AI services that can help you create different content. There’s also a Crypto Glossary series where we cover terms used in the industry.
Social Media
We maintain social networks in several languages to offer the audience the best possible experience to keep up to date with news and events and gain knowledge about upcoming projects in the Web3 industry.
The most interesting achievements in 2023 included:
Instagram reached over 500,000 users, with the most popular reels getting 73,000 views.
Our Facebook reached 1.4 million users, and we collected more than 33,000 unique user visits. On X (ex-Twitter), we published over 1,560 tweets. Our YouTube videos garnered 86,500 views. Viewers spent a total of 3,600 hours watching our videos on YouTube.
Are you subscribed to our social media? If not, now is the time to do it. It would be a great New Year’s gift for us.
X (English) — https://twitter.com/CoinsPaid_Media
X (Spanish) — https://twitter.com/CPaid_MediaESP
Instagram (English) — https://www.instagram.com/coinspaid_media/
Facebook (English) — https://www.facebook.com/coinspaidmedia
Telegram (Russian) — https://t.me/coinspaid_media
linkedIn (English) — https://www.linkedin.com/company/coinspaidmedia
YouTube (English) — https://www.youtube.com/@coinspaidmedia/videos
Reddit (English) — https://www.reddit.com/r/CoinsPaid_Media_Host/
TikTok (English) — https://www.tiktok.com/@coinspaid_media
Events
CP Media’s event team assisted with media partnerships to showcase the project at large industry events and actively worked on booth and travel arrangements for our colleagues from CoinsPaid. Throughout 2023, the team traveled to 68 events, and CP Media made several stand-alone appearances. We provided media support for more than 30 big events in different countries.
These are the most significant results. Of course, there are many more projects and results we achieved during the year. We never give up on creating high-quality and useful content that’s enjoyable to read, listen to, watch, and be a part of. Stay with us, and we at CP Media will always be your trusted guide to the crypto and Web3 industry.
