SOFTSWISS launched a free online service for bookmakers that provides a brief overview of global markets and a range of tools for launching new products. 

SOFTSWISS Started Service for Launching Betting Products

The Online Sportsbook Budget Calculator service from SOFTSWISS became available to iGaming industry representatives. The new solution is a complex tool that will be especially useful during the preparation stage for the launch of new products in the betting sphere. 

In particular, the Online Sportsbook Budget Calculator allows to: 

  • simplify investment calculations; 
  • make an accurate budget for the launch of a new product;
  • form a strategic development plan. 

The new SOFTSWISS service also helps avoid the most common planning mistakes possible by offering a list of them and recommended solutions. A glossary of terms is also available to users of the Online Sportsbook Budget Calculator to clearly understand each variable presented in the service.

In addition, the new SOFTSWISS service also contains a brief overview of the world markets, allowing for more meaningful planning. According to the Online Sportsbook Budget Calculator, the online betting market revenue will reach €46.67 billion in 2024, up 14.01% year-on-year. The most significant market segments will be: 

  • Boxing and MMA — 15.6%;
  • Tennis — 12.5%;
  • Soccer — 9.4%;
  • American soccer — 9.4%;
  • Basketball — 9.4%;
  • eSports — 6.4%, etc. 

The largest market for betting products will be Europe, but SOFTSWISS representatives also emphasize the prospects of Latin American markets. Racing icon Rubens Barrichello recently became a Non-Executive Director of the company in the region. Besides, the Online Sportsbook Budget Calculator users are eligible for gifts SOFTSWISS offers on its 15th anniversary. In particular, all new service customers will have access to the Jackpot Aggregator product for the first 150 days after joining. 

Author: Evgeny Tarasov
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